|
Login to ask the library to add a book.
|
|
Active Filter Settings
No Active Filters
|
|
|
|
|
first record
| previous record
| next record
| last record
|
full | marc
|
Record 10 of 15
|
|
| |
Total Requests 0 Unsatisfied Requests 0
|
|
You searched IISERK - Sedimentary basins of the world ;
|
| Request |
|
|
Call Number
|
300.727
|
|
Author
|
Sallis, James E. author.
|
|
Title
|
Research Methods and Data Analysis for Business Decisions [electronic resource] : A Primer Using SPSS / by James E. Sallis, Geir Gripsrud, Ulf Henning Olsson, Ragnhild Silkoset.
|
|
Material Info.
|
XI, 258 p. 138 illus., 112 illus. in color. online resource.
|
|
Series
|
Classroom Companion: Business, 2662-2874
|
|
Series
|
Classroom Companion: Business, 2662-2874
|
|
Summary Note
|
This introductory textbook presents research methods and data analysis tools in non-technical language. It explains the research process and the basics of qualitative and quantitative data analysis, including procedures and methods, analysis, interpretation, and applications using hands-on data examples in QDA Miner Lite and IBM SPSS Statistics software. The book is divided into four parts that address study and research design; data collection, qualitative methods and surveys; statistical methods, including hypothesis testing, regression, cluster and factor analysis; and reporting. The intended audience is business and social science students learning scientific research methods, however, given its business context, the book will be equally useful for decision-makers in businesses and organizations.
|
|
Notes
|
Preface -- Part 1: Designing the Study -- Chapter 1: Research Methods and Philosophy of Science -- Chapter 2: The Research Process and Problem Formulation -- Chapter 3: Research Design -- Part 2: Data Collection -- Chapter 4: Secondary Data and Observation -- Chapter 5: Qualitative Methods -- Chapter 6: Questionnaire Surveys -- Chapter 7: Sampling -- Part 3: Quantitative Data Analysis -- Chapter 8: Simple Analysis Techniques -- Chapter 9: Hypothesis Testing -- Chapter10: Regression Analysis -- Chapter 11: Cluster Analysis and Segmentation -- Chapter 12: Factor Analysis -- Part 4: Reporting -- Chapter 13: Reporting Findings -- Index.
|
|
ISBN
|
9783030844219
|
|
Subject
|
Statistics .
|
|
Subject
|
Executives—Training of.
|
|
Subject
|
Sampling (Statistics).
|
|
Subject
|
Quantitative research.
|
|
Subject
|
Social sciences—Statistical methods.
|
|
Subject
|
Statistics—Computer programs.
|
|
Subject
|
Statistics in Business, Management, Economics, Finance, Insurance.
|
|
Subject
|
Management Education.
|
|
Subject
|
Methodology of Data Collection and Processing.
|
|
Subject
|
Data Analysis and Big Data.
|
|
Subject
|
Statistics in Social Sciences, Humanities, Law, Education, Behavorial Sciences, Public Policy.
|
|
Subject
|
Statistical Software.
|
|
Added Entry
|
Gripsrud, Geir. author.
|
|
Added Entry
|
Olsson, Ulf Henning. author.
|
|
Added Entry
|
Silkoset, Ragnhild. author.
|
|
Added Entry
|
SpringerLink (Online service)
|
|
Date
|
Year, Month, Day:02208011
|
|
|
|
|
